What a great episode! John Miziolek, Canadian branding expert from Reset Branding, and Co-Founder of the D Event, talks with award-winning President and CEO Franca DiNardo about designers and their “ugly babies”. This podcast focuses on designers and their ability to present their creative ideas to the principals of an agency. Sometimes, designers present ‘duds’ and although they’re passionate about their work, it simply doesn’t meet the brief or change paradigms. John and Franca are both presented to, by their creative team, and present to clients who review the creative development. This unique perspective creates a powerful creative environment and leads to innovative idea generation. John and Franca banter back and forth about the merits of creative professionals and their deep-rooted insecurities about their work. With over 20 years of individual experience each, John and Franca have re-written the rules of how to operate a creative agency and manage creative professionals.
To learn more about Franca DiNardo click here.
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